New York, NY

Content Strategist

About the role

Project Verte is seeking an experienced Content Strategist. The ideal candidate is a self-starter with the ability to juggle multiple strategic projects. This position will be developing objective-driven content strategies and seeing them through to development and activation. There is ample room for growth within this role. The qualified candidate will need to be conversant in media channels and creative/production to lead the charge. It is also important to be knowledgeable in ad tech stacks, to provide ability to continue to prove the efficacy of content in delivering strong ROI. Most important of all, qualified candidate must be a student of consumer attitudes and behaviors to ensure the strategy will return value for Verte’s clients.

What you’ll do

  • Managing campaign-specific content strategies for Verte
  • Being a thought-leader in how consumers are interacting with social media, YouTube and Developing audience insights that can be applied to campaigns
  • Writing excellent creative and/or media briefs to guide Verte’s campaigns
  • Aid in regular reporting on KPIs delivered by content campaigns
  • Building end-to-end strategies and presenting to clients live and via video conferencing
  • Help promote Verte’s strategic practice via PR and writing/speaking
  • Contribute to new business pitches

Desired qualifications

  • 5+ years of experience at other leading marketing agencies
  • Penchant for positive communications and collaboration with others
  • Entrepreneurial spirit, ready to take the initiative at any time
  • Multi-tasking and wearing multiple hats with the ability to prioritize
  • A dedication to producing high quality deliverables and clever thought-leadership
  • No fear of a blank sheet of paper – creating, leading and knowing what to do next
  • Intimate familiarity with Google, Facebook, Instagram, Twitter, Pinterest, Reddit, YouTube  and LinkedIn platforms so you can provide guidance to clients and team members